Declaration

good point :-)

She's not promising her devs 1% of equity for building the whole thing. She's hiring a dev team to build her project, and paying them work-for-hire.

The net of the article is that there's a lot of challenges building a tech startup when you're not a dev...that's valid.

She's in marketing...

Interesting how so many of the comments are about whether or not "female" belongs in the post.

So now she's in marketing, and smart.