> He has said politicians and the political class suck. Not 'Americans'.

Well, not all Americans. Not white or Christian Americans. But he has demonized a lot of minority groups, many of them American.

"... America sucks because the people in it suck..." ≠ Americans I believe Trump has said a lot about non Americans in the US (Mexicans for ex.). But he has also said a lot about Americans (American muslims for ex.).

He doesn't think America is great, aye? Hence the imperative that it must be made great... again.

I think its fairly common for people to believe both that the US is the greatest, and it isn't what it used to be. There's obviously some tension between those ideas, noted humorously by Stephen Colbert's book entitled 'America Again: Re-becoming the Greatness We Never Weren't'.

You're just a loser listening to a bunch of bunk. Trump is about business. Business is about winning. Trump likes winners. Losers suck. Winners make America great. Trump is a winner, Trump is for America, so America will be great again.

Clinton and her gang accurately tagged the collection of treasonous fascists, racists and conservative losers surrounding Trump as deplorable. Unfortunately for everyone, she was incapable of understanding how and why Trump appealed to otherwise reasonably intelligent people.

If business is about winning, then during one of the chief components of business; sales, the business is making the customer into a loser when they transact.

Is that the kind of business you're engaged in?